A whole day of discounted fees…go crazy, America…
| Live Nation Launches “No Service Fee Wednesdays” |
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| June 1, 2009 Live Nation is cutting some ticket fees and surcharges on Wednesdays throughout the summer in order to bolster ticket sales in a tough economy. The “No Service Fee Wednesdays” 24-hour sale will kick off June 3 at 12:01 a.m., offering tickets with no service fees on any Live Nation-ticketed amphitheater show, only at LiveNation.com. The deal will be ongoing on Wednesdays throughout the summer, but for now it’s good only on the lawn seats. Fans can expect to save around $9 to $12 per ticket. The promotion will cover hundreds of concerts at 43 venues around the country, and about 5 million tickets will be available in the sale. “Summer concerts are a great escape in these tough times,” said Live Nation President and CEO Michael Rapino. “Starting this Wednesday, Live Nation and the world’s top artists are making it less expensive for fans to see their favorite bands by waiving service fees on over five million tickets at www.LiveNation.com. We wanted to do something that had never been done before and ‘No Service Fee Wednesdays’ provide incredible value to millions of music fans to attend the hottest concerts this summer.” Artists playing at the 43 venues covered by the promotion include Aerosmith, Coldplay, Phish, Nickelback, No Doubt, Creed and Kid Rock. Despite the recession, Live Nation said in May that ticket sales for summer concerts are actually ahead of last year’s pace. However, there’s plenty of room for improvement: Live Nation says that about 40 percent of all concert seats go unsold. |
Ali MacLean 
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